WNBA : BRANDED CONTENT
Client: Muscle Milk
This three-part content series features on-court training sessions conducted by premier sports performance coach Randy Duck, along with 3X WNBA players Charli Collier, Lexie Hull, and Danielle Robinson. The series showcases the power and strength required to excel at the next level. With a focus on developing mental, emotional, spiritual, and physical strength, this series aims to position Muscle Milk as the ideal protein shake to empower 'forever athletes' to 'Own Their Strength.' Throughout this content, the featured athletes will share personal stories illustrating how they individually own their strength.
Concept • Script • Producer • Set Director • Creative Direction: Steve Garcia
Production: Jason Shane, Andre Harrell
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